Avoiding Concentration Risk: Why Diversification Is Your Best Protection
In the financial world, there is no free lunch – except diversification.
The Danger of Concentration Risk – Why Diversification Is Crucial in Investing
It is human nature to invest in what you know. Many Swiss investors hold almost exclusively Swiss stocks or bet everything on a single trending sector like tech or pharma. But what happens when that exact market stagnates or a local event pushes prices down? A one-sided portfolio is vulnerable to shocks that could be cushioned by a broader setup.
Expert Tip: Beware of Home Bias. Swiss companies are world-class, but Switzerland makes up less than 3% of the global stock market. Those who only invest in the SMI ignore 97% of global opportunities. Healthy diversification should always cover significant markets like the USA, Europe, and emerging markets.
The Pillars of a Stable Portfolio
Intelligent diversification is based on combining investments that are not perfectly correlated – meaning they do not always move in the same direction:
- Asset Class Mix: Combine stocks for growth with bonds for stability, and supplement these with real assets like real estate or gold as needed.
- Geographic Breadth: Spread your capital across different currency zones (CHF, USD, EUR) to hedge against currency fluctuations.
- Sector Diversification: Invest across sectors – from healthcare to technology to consumer staples.
Conclusion
A broadly diversified portfolio sleeps more peacefully and delivers more stable results in the long term.
Frequently Asked Questions
3 answers about this topic
Studies show that with just 20 to 30 individual stocks from different sectors, you can eliminate a large portion of unsystematic risk. With a single world ETF, you invest in over 1,500 companies simultaneously.
No, in a global stock market crash, most markets fall at the same time. However, good diversification ensures that your portfolio recovers faster and you are not dependent on a total loss of a single company.
When you hold so many different products that you lose track or fees eat into your returns. Focus on fewer, but broadly diversified investment instruments.

Author
Adis Kavazovic
Head of Insurance & Financial Planning
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